Beauty
23 Romantic Makeup Ideas For Valentine's Day 2023
For all of the love-filled plans you may have.
by Olivia Rose Rushing
Valentine’s Day is officially days away, lovers, lusters, and everyone in-between. Of course, that means ‘tis the season for red roses, scarlet lips, sultry perfumes, and handwritten letters sealed with a kiss. And much like the holiday season filled with glam looks that sparkle well past midnight, the love-filled February holiday is all about playing with makeup in boldly flirtatious, sensually sweet new ways.
From more abstract works of art that use kiss marks as a graphic eyeshadow, to barely-there glossy lips and lids that allow your inner self to shine through: It’s truly the perfect day to experiment with techniques and pigments you’ve never tried before. And TBH, Valentine’s Day is *not* a holiday that excludes those who aren’t in a relationship. In fact, it’s a special day to remind everyone that there is so much love to be found in the world — whether it’s from your gal pals, your family, a beloved pet, a stranger whose compliment makes your day brighter, or even within yourself.
So whether this V-Day is being spent with a lover, your tribe, or solo for some self-care and much-deserved pampering — here are 23 romance-filled Valentine’s Day makeup looks you may want to play with all the way up until the 14th of February.
1
Siren Eyes With Invisible Brows
Kylie Jenner pretty much broke the internet with this out-there glam — and you’re sure to bring all the drama with a similar invisible brow and sharp siren eye.
2
Red Between The Lines
Want all eyes on you? Add a serious pop of red eyeliner in your waterline for a sensual stare.
3
Deep Scarlet Lips
Take a page from Florence Pugh’s book and pair a minimal makeup look with a deep burgundy lipstick. *Chef’s kiss.*
4
Baby Pink Soft Cut Crease
Turn up the glamour with a pink-hued cut crease, frosted glitter, and a flirtatious lash.
5
Fully-Flushed Blush
Elevate a minimal makeup with look with a whole lot of blush, blended all over your cheeks, along your temples, and up towards your eyes for some added brightness.
6
Minimal Red Cut Crease
For a simple wing that still packs a pigmented punch — drag a red eyeshadow shade all along your lower lashline, connecting into an outlined cut crease.
7
Abstract Kisses
Get ultra-creative with your look and play with kiss marks in lieu of eyeshadow.
8
Smoked-Out Double Wing
Pair a kissable, neutral lip color with a classic smokey eye (made all the more special with an on-trend, ’60s inspired double wing).
9
Lovely Lavender Lids
Create a super-pigmented lavender eye makeup look for a gaze that looks effortlessly dreamy.
10
Gimme Gloss
Allow your inner beauty to shine through with glass-like skin, juicy lips, and a gorgeous glossy lid.
11
Seeing Red
Pair a sharper-than-sharp red cat eye with some unexpected, colorful red eyelashes to match.
12
The Dark Side
Go bold with a (surprisingly wearable) black lip and some Euphoria-esque rhinestones placed across the bridge of your nose à la pop icon Camila Cabello.
13
Heart Eyes
Paint on some adorable tiny hearts all along your lid space for a look that embodies the heart eyes emoji IRL.
14
Chrome Daydream
Go for a glitzy chrome eye that magically shifts its hue as it catches the light. Need a palette to play with? Danessa Myricks’ Lightwork Vol. IV Palette (used in the look above) is a Bustle-certified 10 out of 10.
15
Shades Of Barbiecore Pink
Snag some inspo from Margot Robbie (AKA the star of the upcoming film Barbie) and create a soft monochromatic look that features pink hues on your eyes, cheeks, and lips.
16
Y2K Washed Denim Eye
If you’ve yet to play with *very* ’90s shades of blue on your eyelids like Kendall Jenner’s recent glam, you’re in luck: The nostalgic look has received a modern day rebrand and is officially in again.
17
Full-On Fuchsia
Play with fuchsia pigments in an unexpected, oh so editorial way by allowing your eyeshadow look to blend outwards and onto your temples. Bonus points for a matching hot pink lip.
18
The Prettiest Pearls
Mermaid-inspired pearls are having their moment — and this ocean-inspired glam truly has me in a chokehold.
19
Graphic Monochrome
I know, I know: Blending your eyeshadow is a *serious* must. But this look on Dove Cameron proves that unique shapes, sharp edges, and clean lines make for some graphic eye perfection.
20
Doe-Eyed Babydoll
Originating in China, “Douyin makeup” has been all over BeautyTok — and this V-Day version brings all of those doe-eyed, super sweet vibes.
21
Fairy-Dusted Under Eyes
Play with angelic, creamy white pigments and sparkling glitters along your under eyes.
22
Smokey Eyes, Rusted Red Lips
Not all reds are created equal — and this dark red lipstick has the perfect amount of on-trend copper undertones.
23
Give Them Ombré
Create a sultry ombré lip with an expertly blended ombré eye in matching colors.
